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Welcome!
Welcome! (1:35)
1. Introduction
1.1 Cate's Marketing Philosophy - be super rich dark chocolate! (3:42)
1.2 Set the Foundations for Growth (1:51)
1.3 Give Away The House (3:23)
1.4 Getting the Biggest Bang for your Buck (1:38)
2. Getting to Know Your Audience
2.1 Niching Down to become Super Rich Dark Chocolate (4:21)
2.2 Customer Questionnaire (2:31)
2.3 The Amazon Technique (13:54)
2.4 Audience Insights (15:34)
2.5 Reading Your Audience's Mind (3:26)
3. Fabulous Facebook
1. Creating your Shopfront (11:29)
2. Crafting your Cover (3:51)
3. Perfecting your Profile (7:33)
4. Perfecting your Posting (9:36)
5. Creating Content (12:19)
6. Growing with Groups (11:12)
4. Go for Growth
Growth Strategy 1: Inviting Reactors (2:55)
Growth Strategy 2: Harnessing Groups (6:52)
Growth Strategy 3: Networking Online (20:06)
Growth Strategy 4: Boosting Your Posts (8:41)
Growth Strategy 5: Inviting Friends (5:25)
Putting It All Together: Growth Checklist
5. Creating Crazy-Good Content
1. Red brain, green brain sandwiches to feed your business (9:13)
2. Creating a sensational strategy (9:06)
3. Cheating at Content Creation with Quotes (15:23)
4. Fantastic videos, fast with Canva (6:07)
5. Quick and easy quote creation (8:36)
6. Content case study: Katrina (19:42)
7. Live Q&A Where to get Ideas When Your Mind Draws a Blank (8:51)
Bonuses!
Bonus 1: over 75 Done-For-You Templates (1:30)
Bonus 2: Social Made Simple
Bonus 3: How Not to Get Hacked on Facebook (7:02)
Bonus 5: Where to Find Clients
What's next (0:59)
1.3 Give Away The House
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